The objective of SEO (search engine optimization) is clear: to make sure that search engines can crawl and index your website’s content, so that your website can rank for the most relevant keywords — and ultimately be discovered by people searching for what you have to offer.
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Flora Frichou
Global Content Marketing Manager
When she's not writing, Flora likes to think of herself as a professional online shopper. She loves a bargain and could spend hours comparing and researching products online. That's one of the reasons why Flora believes in Trustpilot's mission to make the world a better place, one review at a time. If you would like to learn more about Flora, you can find her on LinkedIn, or read more from her on the blog.
